Ours is a time, they tell us, of inarguable and unmitigated contraction. Bellies are tightening, prospects are dimming, hope is shrinking.
Blah, blah, blah.
But let the sun burn clean through the gauze of despair, why don’t you, and you may well discover an adjusted scene in the gloaming.
Things are fiercely competitive on the job-seeking front, yes. But fantastically so. What’s better for a go-getter than the opportunity to get going? And, better still, to do so in the supremely competent company of a professional recruiter?
If your job seeking is taking place according to a recruiter-broker model, it’s important to exploit the resources at your disposal. Remember: Recruiters are paid to act as intermediaries. Here’s how to put them to work. Read more
Social recruitment, the newest darling of the acquisitive set, is still a relatively baffling interloper in the hoary old hallways of hiring — but it behooves employers and employees alike to come to terms with it.
A new bit of research out of Jobvite, a prominent recruitment platform for the social web, reveals that social recruiting has become nothing less than an essential in the job-hiring game. Its annual Social Recruiting Survey finds that a full 92% of American companies are employing social networks and media to find personnel this year. That’s up from 78% just five years ago.
And why not? Some 73% of employers have successfully hired through social media, says the survey, up from 63% in 2011 and 58% in 2010. More than that, say the survey’s respondents, 49% say they’re getting more candidates than ever and 43% say their quality has improved. Read more
Yeah, yeah, we’ve heard the complaints. We know about the cold-calling recruiters who abuse the privilege. The day interrupters who bluster in with ill-informed descriptions of corporate expectations — and scant expertise in assessing whether the guy at the other end of the line is equipped to fulfill them. These are the bad apples of our industry, the glorified telemarketers who are hell bent on making quota — and on dragging the entire orchard down with them.
The fact remains, however, that there is some seriously good fruit to be had in the cold-call crop. These are the professional firms that understand the nuances of the stuff; the serious organizations with abundant respect for the powers of clear communication, personal attention — and the efforts that may be required of them to reverse the effects of the pesticides the last guy sprayed all over the place.
Here are four things that separate the sweet from the sour in a typical harvest. The good cold-calling apples understand that:
- They must connect with the right audience (i.e., the individual who oversees the service or product they’re looking to sell). Such direct connection will ensure that the perceived level of harassment of their advance is negligible.
- People actually like to be sold to — provided the pitch in question is aligned with their interests. When such a matchup is identified, the client generally doesn’t even realize he’s the target of a sales pitch, so intrigued is he by the simpatico buzz he’s riding.
- Their value-add is exposure to something new (companies, services, products, pricing or overall market intelligence). The bearer of novelty is always welcome.
- They must always be prepared. They must be professional, know the client’s pains as well as possible, and anticipate nothing more than 30 seconds in which to make an impression. To follow, they must demonstrate their appreciation for the time the prospect has given them. Gracious appreciation always packs a good punch.
So you’ve got yourself some membership on LinkedIn. Good for you. With more than 150 million worldwide users, LinkedIn is a virtual trout pond for folks fishing for career enhancement, whether it’s to drive more traffic to their business or score another rung on the promotional ladder.
But your efforts on this front need to be undertaken actively. Membership in the LinkedIn community is not a passive enterprise and you underuse the resource to your own considerable detriment.
Herewith then, for individuals keen to change that scene, nine tips for dropping the tastiest bait in the LinkedIn pool. Read more